You can never fish the same waters twice.

Seneca College Social Media Marketing SoMe

Why I learned how to Fly Fish

You can never fish the same waters twice.

October 11, 2013 | Posted in Fly Fishing | By

Have you ever want to know how to Fly Fish?  Here is my story of why I learned how to Fly Fish…  It is said that “you, can never fish the same waters twice.”  This is something that I wholeheartedly

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A Competitive Analysis of Tim Hortons and Starbucks

tim-hortons-starbucks-camps1

October 10, 2013 | Posted in Strategy and Tactics | By

  A Competitive Analysis of Tim Hortons and Starbucks In an effort to keep things as equal as possible we will look at the .com addresses for both companies.   Competitive Data From Alexa.com – timhortons.com According to Alexa.com, Tim

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Google hummingbird update

hummingbird

September 29, 2013 | Posted in Strategy and Tactics, Uncategorized | By

[View the story “Google announces \”Hummingbird\”, is this the end of SEO?” on Storify] #Google unveils upgrade to search engine, codenamed Hummingbird, said to affect 90% of search requests http://t.co/vkfBpS2HVK   — BBC News (World) (@BBCWorld) September 27, 2013

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Do you think you know the difference between Strategy and Tactics?

Strategy and Tactics

September 28, 2013 | Posted in Strategy and Tactics | By

  What is the difference between “Strategy” and “Tactics”?  Get this wrong and you leave the door wide open for your competition…  So let’s get it right! But first… By simple definition, a Strategy is “an overall plan of action

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Is it really necessary to understand the nature of network influence?

smd 102 graph

September 26, 2013 | Posted in Social Media Engagement | By

If you don’t think understanding Network Influence is important, you may want to keep reading… It is how “we”, as human beings, have learned to survive. Sounds dramatic, doesn’t it?  Well it should because it is as true now as

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What is the effect on Business, Government and Not-For-Profits in the Age of Social Networking Platforms?

social-media-students

September 24, 2013 | Posted in Social Media Engagement | By

Not-for-Profits take the lead… “Well, they do have the easiest hand to play.” Now that Not-for-Profits have a very cost effective way to enroll and engage with an even larger number of potential donors, their understanding of how to use

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